So, Marmite - apparently studies show that Brits are genetically predisposed to either loving it or hating it. I don't mind it myself, but I am definitely a Vegemite kid... #STRAYA! In saying that, If someone offered me a jar of Marmite like this, I'd say yes... so, feel free to send samples guys!
The world’s most expensive jar of Marmite has been unveiled (a one off luxury item, of course). Dipped in 18ct gold, the plated jar weighs almost half a kilo (!!!) and is rumoured to be worth £1,500 (that's like 2 million AUD) according to independent valuators, Boningtons Auctioneers.
Engraved to replicate the style of the famous 250g glass jar, Marmite will be giving away the coveted item to one lucky person (read, ME!! PLEASE)!!
Sorry Aussies, this aint for you! But any Brits keen to get their hands on the golden wonder need to download the augmented reality treasure hunt app, Snatch, for a chance to win. There, they will be treated to an exclusive AR experience from Marmite. As well as the Golden Marmite jar, there are also 1,000 personalised Marmite jars to be won, available for one week only from 5th February – 11th February. GO!
For extreme Marmite lovers who have some spare cash lying around this week, Marmite will be selling a limited-edition jar topped with an 18ct gold-plated lid, developed with Engravers Guild of London. Available to purchase at social.marmite.co.uk, the made-to-order jar will be on sale for £145.00 and will take up to 21 days to create. Cause, money!